During Avaya's annual sales kick off in Las Vegas, 3,500 sales reps were treated to short movies chronicling highly successful sales stories. The sessions - moderated by Avaya sales directors - are built around video case studies and reenactments by professional actors. The audience members viewed key scenes in the sales process, and were challenged to vote on the proper course of action with an audience response system. The programs have garnered rave reviews and helped improve consultative selling skills.

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