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We also developed a suite of 30-minute audio podcasts for the New Manager program. Podcasting is an ideal medium to reach new managers when they are on the go, be it commuting to work or working out. The program is modeled on popular talk radio formats. Gronstedt Group scripted interview questions and recorded them with professional voice talent as host and Google managers as “guests.” Managers respond enthusiastically to the conversational nature of this fast-paced and entertaining “theater of the mind.” Podcasts are a powerful peer-to-peer learning tool, where successful managers share their stories.

Google Production PodcastGronstedt Group
00:00 / 03:53
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